Curvmart OPC Private Limited Privacy Policy
Effective Date: June 30, 2025
Last Updated: June 30, 2025
Welcome to Curvmart OPC Private Limited!
This Privacy Policy (“Policy”) explains how Curvmart (“we,” “us,” or “our”) collects, uses, shares, and protects the personal data of users (“you” or “your”) who access and use our website, services, and mobile applications. By using Curvmart, you agree to the practices described in this Policy.
We understand how important your privacy is and are fully committed to protecting your personal data with transparency and integrity. This Policy is aligned with Indian privacy laws including the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 and the Digital Personal Data Protection Act, 2023 .
1. Information We Collect
We collect the following categories of personal data when you use our platform:
1.1. Personal Identification Data
Full name
Phone number
Email address
Gender (optional)
Date of birth (optional)
1.2. Delivery & Contact Data
Shipping and billing address
Pin code
Alternative contact details (if provided)
1.3. Financial Data
UPI ID, card details (via secure third-party gateway)
Bank transaction reference numbers (for refund verification)
Wallet or gift card info
1.4. Transactional Data
Purchase history
Order details
Cart history
Returns and refund records
1.5. Technical & Usage Data
IP address
Browser and device type
Mobile OS
Login timestamps
Session duration
1.6. Behavioral Data
Products browsed
Items added to wishlist/cart
Clickstream behavior
App interactions
1.7. Location Data (with permission)
Geo-location (for delivery optimization and fraud detection)
2. How We Use Your Data
We use your information to:
Provide, operate, and maintain our platform
Facilitate purchases, payments, and delivery
Verify identity and prevent fraud
Offer customer support
Analyze trends and user behavior to enhance our services
Send order updates, promotional offers, or newsletters
Comply with legal obligations and resolve disputes
Personalize content, recommendations, and product displays
We never sell or rent your personal data to advertisers or third parties.
3. Cookies & Tracking Technology
Curvmart uses cookies and similar technologies (like pixels and tags) to enhance user experience and personalize services.
We use the following types of cookies:
Essential Cookies: Required for login, security, and cart functions.
Performance Cookies: Analyze platform performance and user behavior.
Functionality Cookies: Remember your preferences and saved settings.
Marketing Cookies: Personalize advertisements shown within the platform (not third-party sales).
You can disable cookies via your browser, but some site features may not function optimally.
4. Legal Basis for Processing Personal Data
We process your personal data based on one or more of the following legal bases:
4.1. Consent:
You have given explicit permission for us to process your personal information for specific purposes (e.g., receiving newsletters or marketing offers).
4.2. Contractual Necessity:
To fulfill our obligations under a contract — such as delivering products or processing payments.
4.3. Legal Obligation:
To comply with laws, regulations, or legal processes (e.g., GST compliance, fraud detection, audit requirements).
4.4. Legitimate Interest:
To improve customer experience, perform analytics, and maintain security (but not in a way that overrides your rights).
5. Sharing of Personal Information
At Curvmart, we do not sell or rent your personal data to third parties. However, we may share your data with the following, strictly for operational purposes:
5.1. Service Providers:
We use trusted partners for:
Payment gateways - Razorpay
Logistics and delivery – Ekart, Amazon Shipping , DHL , Dehlivery
Cloud storage and IT infrastructure
Customer support and ticketing tools
These partners are contractually bound to protect your data and only use it as instructed by us.
5.2. Regulatory Authorities:
When legally required, we may share data with:
Tax authorities
Law enforcement
Courts or regulators
5.3. Business Transfers:
In the event of a merger, acquisition, or asset sale, your data may be transferred to the new business entity, under strict data protection terms.
6. Data Security Measures
We take your data security seriously — not just talk, but action 🔐
6.1. Technical Measures:
AES-256 encryption for sensitive data
SSL/TLS encryption for all transactions
Secure API calls and session management
6.2. Organizational Measures:
Access control based on roles
Background checks for employees with data access
Regular cybersecurity audits
6.3. User Responsibilities:
Keep your login credentials confidential
Notify us immediately of any unauthorized account use
Despite our best efforts, no method of transmission over the Internet is 100% secure. We do our part and expect users to stay alert as well.
7. User Rights & Choices
You have rights, and we respect them like royalty 👑
7.1. Right to Access:
You can request details of the personal data we hold about you.
7.2. Right to Rectification:
Found an error in your profile? You can correct it anytime via your account settings.
7.3. Right to Withdraw Consent:
Unsubscribed from marketing emails? Your wish is our command.
7.4. Right to Deletion (“Right to be Forgotten”):
You can request account deletion, and we’ll wipe your data unless legally required to retain it.
7.5. Right to Data Portability:
Download a copy of your personal data in a structured, machine-readable format (on request).
To exercise these rights, email us at: privacy@curvmart.com
8. Data Retention
We retain personal information only for as long as necessary to:
Complete transactions and provide services
Comply with applicable laws (e.g., income tax or GST regulations)
Resolve disputes and enforce our agreements
Once your data is no longer required, it is securely deleted or anonymized.
9. Children’s Privacy
We take the protection of children’s personal data very seriously.
9.1. Minimum Age Requirement:
Curvmart is not intended for individuals under the age of 18 . We do not knowingly collect or process personal data from minors.
9.2. Parental Consent:
If we learn that we have collected personal data from a child under 18 without verified parental consent, we will delete that information promptly.
9.3. What You Can Do:
If you believe your child has shared personal data with us, please contact us immediately at privacy@curvmart.com so we can take appropriate action.
10. Third-Party Services & Links
Sometimes we have to link up with the outside world. But don’t worry — we keep it safe.
10.1. External Services:
Our platform may integrate or link with third-party tools, apps, or websites (e.g., payment gateways, map integrations, WhatsApp chat support).
Once you leave Curvmart and go to a third-party platform, their own privacy policy applies — not ours.
10.2. Affiliate Partners:
If you access Curvmart via affiliate links, you may be redirected through tracking platforms that collect minimal, anonymized data like click timestamps or referring URLs. We do not control how affiliate partners use that data.
10.3. Recommendations:
We strongly advise you to read the privacy policies of third-party platforms before providing them with any personal information.
11. Data Storage & International Transfers
11.1. Data Storage:
We store your data on secure servers located within India , as per the compliance requirements of the Digital Personal Data Protection Act, 2023 .
11.2. International Transfers:
Currently, we do not transfer your data outside India. If we ever need to in the future (e.g., to use international cloud services), such transfers will comply with Indian data protection regulations and will include appropriate safeguards.
12. Marketing & Communication Preferences
Look, we get it — nobody wants spam. Here’s how we keep it chill.
12.1. Promotional Emails & SMS:
We may send you product recommendations, offers, or updates — but only if you’ve opted in (during registration or later).
12.2. Opt-Out Options:
You can:
Unsubscribe using the link in any promotional email
Change notification settings from your Curvmart account
Email us at unsubscribe@curvmart.com
12.3. Transactional Communication:
Even if you opt out of promos, we’ll still send you important service messages like order confirmations, payment receipts, or refund updates. Those are non-negotiable, buddy 😉
13. Grievance Officer & Contact Information
In compliance with Indian IT laws, we’ve appointed a Grievance Officer to handle all privacy-related matters.
Grievance Officer:
Name: Mr. Riyaz Khan
Email: support@curvmart.com
Contact Time: Monday to Friday, 10 AM to 6 PM
Address: Curvmart 02 GULSAN VIHAR-II JAGATPURA ROAD KHO NADORIYAN JAIPUR
14. Changes to This Privacy Policy
We're not set in stone — but when we change, we keep it real with you.
14.1. Policy Updates:
We may update this Privacy Policy from time to time to reflect:
Changes in laws
Changes in technology
Changes in our business operations
14.2. Notification:
If we make significant changes, we’ll notify you via:
A banner on the Curvmart homepage
Email (if you’ve opted in)
App notifications (if applicable)
14.3. Effective Date:
Every time we revise this Policy, we’ll update the “Last Updated” date at the top of the page. Please check back periodically to stay informed.
15. Your Responsibilities
Let’s be honest: privacy is a two-way street 🚦
Here’s what you gotta do to help keep things secure:
15.1. Keep Your Info Current:
Update your personal data regularly in your account settings — especially phone numbers and delivery addresses.
15.2. Use Strong Passwords:
Protect your Curvmart account with a secure password. Don’t share your login credentials with anyone — not even your dog (even if he’s super smart 🐶).
15.3. Log Out on Shared Devices:
If you’re using a public or shared device, make sure to log out of your account after use.
16. Governing Law & Jurisdiction
We follow the rules like straight-A students 😇📚
16.1. Applicable Laws:
This Privacy Policy shall be governed and construed in accordance with:
The Information Technology Act, 2000
The Digital Personal Data Protection Act, 2023
Other applicable Indian laws
16.2. Jurisdiction:
Any disputes relating to this Policy shall be subject to the exclusive jurisdiction of the courts in Bengaluru, Karnataka, India .
17. Enforcement of Privacy Policy
17.1. Internal Audits:
We conduct regular internal reviews and audits of our privacy practices to ensure compliance.
17.2. Employee Access Controls:
Only authorized personnel with a legitimate business need can access personal data.
17.3. Disciplinary Measures:
Any employee or partner found violating this Policy will face disciplinary action, including termination or legal action.
18. Policy Violations & Breach Response
We’re serious about security. But if something goes wrong, here’s what happens:
18.1. Breach Identification:
Our systems monitor for anomalies 24/7. If a breach is suspected, our cybersecurity team jumps in immediately.
18.2. User Notification:
If we discover a data breach that could affect your rights, we’ll inform you within a reasonable time via email or app notifications.
18.3. Mitigation Steps:
We’ll contain the breach, fix the vulnerability, and take legal action against anyone responsible.
19. Account Deletion & Data Erasure
When you're ready to leave us (we’ll miss you 💔), we’ll respect your decision and protect your data till the very end.
19.1. How to Delete Your Account:
You can request deletion by:
Logging into your account and clicking “Delete Account” under profile settings, or
Emailing us at care@curvmart.com
19.2. What Happens Next:
Once verified, we will:
Deactivate your account
Anonymize or permanently delete your data within 30 days , unless legally required to retain it (e.g., tax audits)
19.3. Exceptions:
Some data like past invoices or transaction logs may be stored securely for a legally mandated period.
20. Definitions
To avoid lawyer talk confusion, here's what we mean:
“Personal Data” – Any data that can identify an individual (e.g., name, phone number)
“Processing” – Collecting, using, storing, or deleting your data
“Data Controller” – Curvmart (the one responsible for decisions about your data)
“Cookies” – Small files used to store browsing info temporarily
“User” – That’s you, the person shopping, browsing, or vibing with Curvmart
21. User Control & Transparency
We believe you should be the boss of your own data. 💼
21.1. You can control your data by:
Editing your profile
Managing notification preferences
Downloading your data
Requesting erasure
Opting out of marketing
21.2. No hidden settings:
We don’t bury options in dark corners — all your privacy tools are clearly listed in your account dashboard.
22. Cross-border Compliance Notes
Even though we’re India-based, we look at international best practices like:
GDPR (Europe)
CCPA (California)
We don’t directly fall under them — but we still keep it classy and secure to meet global standards.
23. Announcements & Public Notices
In the rare case we need to make a public privacy announcement (like system outages, breaches, or policy updates), we’ll:
Publish it on the Curvmart homepage
Notify you through in-app alerts and/or email
24. Feedback & Questions
Got questions? Doubts? Or just wanna say hi?
We love hearing from our users (unless you’re a bot, then... sorry bro 🤖❌).
Contact us anytime at:
📧 care@curvmart.com
📞 +91-8062182407
🏢 Curvmart 02 GULSAN VIHAR-II JAGATPURA ROAD KHO NADORIYAN JAIPUR